Oncology Campaign
NOTES
When Multiple Myeloma relapses, it can be discouraging and confusing for patients. Enter: Emmett. A friendly MM patient who can help patients understand whats going on, so they can make the best treatment decisions possible. This campaign was created as a tool for nurses to educate patients, and included animations, print brochures, and trade show experiences.
CLIENT / Amgen
ROLE / Art Director
AGENCY / precisioneffect
ILLUSTRATOR / Cami Dobrin